If your catalog exists only as a PDF, Google can barely surface it to new customers. A web version fixes that.

Why PDFs are weak for SEO

Google can read PDFs, but they typically rank worse, load slowly and offer a poor mobile experience. HTML versions index far better.

Titles and descriptions

Every page needs a unique title containing the product name and your main keyword. Meta descriptions should be 150–160 characters and persuasive.

Image naming

Save images with meaningful filenames and write alt text. Google can't see image content, but it reads the alt attribute.

Text content

A catalog that is only images is nearly empty to Google. Write text descriptions for each product — even a few lines helps considerably.

Site speed

Unoptimised images are the biggest cause of slowness. Compress them so pages load fast; speed is a ranking factor.

Be patient

SEO isn't immediate. For a new domain it typically takes weeks to months to gain position.